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Commercial Art Designer

Commercial Art Designer is a person, who has skills in graphic designing, multimedia artists and animators. Their work majorly includes use of computer and design programs, creating illustrations, charts or graphs. 

Career Options

  • Commercial Art Designers actually work for advertising agencies
  • marketing groups
  • and manufacturers
  • or they may work as freelance designers. Television
  • film and the web uses the services of commercial artists to design computer animation for broadcast
  • film
  • or movie credits
  • websites or Internet advertisements.

Educational Qualifications

  • • Class 10+2 in any stream

Personal Skills

  • • Be highly creative. • Have a thorough understanding of photography
  • typography and printing techniques. • Have excellent interpersonal and communication skills. • Work well as part of a team
  • with a range of people. • Have excellent computer skills in relevant art and design software packages.

Courses to be pursued

  • • Certificate Course in Commercial Art • Diploma Course in Commercial Art • Honours Diploma Course in Commercial Art • B.A. in Commercial Art • B.Des. / M.Des.

Top Colleges

Working Conditions

The specific commercial art jobs are defined by work sites and employers. Newspapers and magazines generally hire commercial artists to create print ads and to lay out pages that incorporate a variety of elements such as headlines, text, photos and illustrations. Design firms often gather teams with members that specialize in different aspects of a project. Led by an arts director, a typical team might include an illustrator, logo designer and an artist with expertise in creating websites. Large companies sometimes include in-house art departments with teams that develop advertising, packaging and promotional materials for a specific family of products or services.

Top Companies

Successful Persons

Chip Kidd

Based in New York City, Chip Kidd is best known for his stunning book jackets – most notably for seminal publishing house Alfred A. Knopf. Kidd has worked for notable writers such as James Elroy, Michael Crichton and Neil Gaiman.

Rob Janoff

Rob Janoff masterminded possibly the most famous mark in the world today while at ad agency Regis McKenna. This mark was created back in 1977.

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